identity. Campaign.
Violet is a space for contemporary art in Antwerp that offers a platform to artists whose work is action- or process-based. Within the walls of the old bakery shop in the Eugeen Joorsstraat, we invite the viewer to an intimate, playful, and sometimes unsettling experience. Besides exploring the possibilities for engaging viewers to interact closely with the installations presented, Violet seeks to establish a platform for dialogue, discussion, and experimentation. Violet was founded by Liesbet Grupping and Vildana Memic as part of Liesbet Grupping’s artistic research.

As dedicated partner we developed the complete identity in alignment with the gallery's vision, creating a cohesive visual experience across all communication materials, including the website, exhibition posters, and promotional materials. Each piece was thoughtfully designed to reflect Violet's artistic vision.